June 2024 Zeitgeist Survey
Loyalty and Reward Scheme Engagement
Choose audience:
Do you actively accumulate rewards or subscribe to a brand / businesses reward or loyalty scheme?
I actively accumulate rewards / sign up to brand or business loyalty schemes
44.1%
I passively accumulate rewards
32%
I don't actively participate in reward / loyalty schemes
13.8%
I don't currently, but have previously
10%
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