June 2024 Zeitgeist Survey
Long-Form Content Categories Watched
Choose audience:
Which of the following categories of long-form content videos have you watched in the last month?
Music (e.g. performances, snippets)
42.5%
Food (e.g. cooking, baking tips)
40.5%
Comedy (e.g. stand-up, sketches)
35.3%
Sports (e.g. game highlights)
29.7%
Home / DIY
28.5%
Travel
27.9%
Gaming
27.8%
Fitness / wellness (e.g. routines, tips)
23.8%
Animals / pets
23.1%
Beauty / fashion (e.g. tutorials, tips)
22%
Political
20.9%
Dance (e.g. performances, tutorials)
13.3%
Other
11.6%
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