June 2024 Zeitgeist Survey
Impact of Brand Political Action
Choose audience:
If a brand you've purchased from in the past supported a social cause that you didn't support, how would that impact your likelihood to purchase a product / service from them?
I would think less of them, but it wouldn't impact my purchasing habits
34.8%
It wouldn't impact me
27.9%
I would stop buying from them until they stop supporting the cause
25.6%
I would stop buying from them forever
11.7%
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