GWI Alcohol Survey

Instagram Actions (To Q4 2022)

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On Instagram, which of these have you done in the last month?

Clicked on a product tagged by a brand / seller

Clicked on a sponsored post (e.g. used the Shop Now or Learn More buttons)

Commented on a brand's photo or video clip

Commented on a photo or video clip

Created or viewed a Story

Entered a competition by sharing a photo or using a hashtag related to a brand

Followed a brand or company

Liked a photo or video clip

Logged in to see what's happening without posting / commenting on anything myself

Shared an Instagram photo on another social network (e.g. Facebook, Twitter)

Shared someone else's photo

Swiped up on a user/brand’s story to see more

Uploaded a photo of my own

Uploaded a video clip

Used Instagram Direct to send a photo or message to a friend on a 1-to-1 basis

Used the live feature

Visited a celebrity's Instagram page

Visited a company, brand or product's Instagram page

Watched a video clip

Watched something on IGTV