GWI Core Survey
Media Consumption Segmentation
Choose audience:
This data is auto-generated based on responses to the Time Spent questions.
Linear/Broadcast TV » 30 minutes to 2 hours
39.7%
Social Media » 30 minutes to 2 hours
39.1%
Games Consoles » Do not use
38.9%
Physical Press » Do not use
Podcasts » Do not use
Music Streaming » Do not use
Radio » Do not use
Physical Press » Less than 30 minutes
Radio » Less than 30 minutes
Online TV / Streaming » 30 minutes to 2 hours
Online Press » Do not use
Online on Mobile » More than 4 hours
Online Press » Less than 30 minutes
Online on Mobile » 2 hours to 4 hours
Podcasts » Less than 30 minutes
Music Streaming » 30 minutes to 2 hours
Online on PC / Laptop / Tablet » 30 minutes to 2 hours
Online on Mobile » 30 minutes to 2 hours
Online on PC / Laptop / Tablet » More than 4 hours
Online TV / Streaming » Do not use
Online Press » 30 minutes to 2 hours
Games Consoles » Less than 30 minutes
Games Consoles » 30 minutes to 2 hours
Podcasts » 30 minutes to 2 hours
Online TV / Streaming » Less than 30 minutes
Radio » 30 minutes to 2 hours
Online on PC / Laptop / Tablet » 2 hours to 4 hours
Social Media » 2 hours to 4 hours
Linear/Broadcast TV » 2 hours to 4 hours
Linear/Broadcast TV » Less than 30 minutes
Physical Press » 30 minutes to 2 hours
Social Media » More than 4 hours
Social Media » Less than 30 minutes
Online on PC / Laptop / Tablet » Less than 30 minutes
Online TV / Streaming » 2 hours to 4 hours
Music Streaming » Less than 30 minutes
Music Streaming » 2 hours to 4 hours
Linear/Broadcast TV » Do not use
Linear/Broadcast TV » More than 4 hours
Social Media » Do not use
Online on PC / Laptop / Tablet » Do not use
Games Consoles » 2 hours to 4 hours
Music Streaming » More than 4 hours
Online TV / Streaming » More than 4 hours
Online on Mobile » Less than 30 minutes
Online Press » 2 hours to 4 hours
Podcasts » 2 hours to 4 hours
Radio » 2 hours to 4 hours
Physical Press » 2 hours to 4 hours
Games Consoles » More than 4 hours
Online Press » More than 4 hours
Podcasts » More than 4 hours
Radio » More than 4 hours
Physical Press » More than 4 hours
Online on Mobile » Do not use
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