April 2024 Zeitgeist Survey
Reasons for Not Purchasing Products During Live Shopping Events
Choose audience:
Which of the following reasons explain why you have not purchased products during live shopping events?
I want to do more product research
3%
I am concerned about the product authenticity / quality
2.7%
The item was too expensive
1.5%
I do not trust product endorsements by the host
1.1%
I have seen a product on live shopping, but purchased it elsewhere
0.9%
I watch for entertainment / earning shopping credits
0.9%
Not sure
0.4%
Other
0.3%
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