May 2024 Zeitgeist Survey
Importance of Political Content on Social Media Platforms
Choose audience:
On which of the following platforms is it important to see brands sharing political content?
YouTube
39.3%
Facebook
37.2%
None of these
34.5%
Instagram
31.9%
X (formerly Twitter)
29.6%
TikTok
22.6%
WhatsApp
16.7%
Telegram
9.4%
LinkedIn
8.5%
Reddit
6.7%
Pinterest
5.8%
Snapchat
5.7%
Threads
4.4%
Discord
4.4%
Twitch
3.9%
Other
2.4%
Tumblr
2.3%
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