October 2023 Zeitgeist Survey
Ad Behaviors in Past Week
Choose audience:
Which of the following things have you done in the past 7 days? This can be on any device.
Skipped an online video ad
46.7%
Watched an entire online video ad
45.5%
Researched something seen in an ad
35%
Clicked on an ad on a website
34.4%
Clicked on an ad or sponsored post on social media
31.1%
Shared an ad with friends / family
25.5%
Bought something seen in an ad
24.9%
Deleted cookies from my device
24.2%
Used a VPN
11.9%
None of these
6.6%
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