October 2023 Zeitgeist Survey
Website Ad Qualities
Choose audience:
Which words best describe the ads you typically see on websites?
Informative
30.1%
Excessive
28.4%
Distracting
27.7%
Intrusive
24.8%
Entertaining
23.1%
Relevant
21.8%
Helpful
21.3%
Personalized
20.3%
Diverse
19%
Funny
16.4%
Memorable
16.1%
None of these
6.4%
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