GWI Work Survey
Purchase Influencers
Choose audience:
If you were to purchase a new technology / software product or service for your company, how important would the following things be?
Security (e. g. that data is protected and encrypted) » Very important
50.8%
Improving productivity / efficiency » Very important
49.1%
Provider's trustworthiness » Very important
47.7%
Technical support being available » Very important
Ease of use » Very important
Price » Very important
Employees asking for it / recommending it » Somewhat important
Reducing costs » Very important
Ease of installation / implementation » Very important
Recommended from thought leaders » Somewhat important
Provider's environmental sensitivity » Somewhat important
Integration with products / services already being used » Very important
Provider's stance on social issues (i. e. diversity, equality) » Somewhat important
Provider's reputation as an innovator » Somewhat important
Scalability » Somewhat important
Provider's reputation as a field expert / leader » Somewhat important
Enabling collaborative working » Somewhat important
Type of license (subscription vs one-off payment etc) » Somewhat important
Type of license (subscription vs one-off payment etc) » Very important
Provider's reputation as a field expert / leader » Very important
Enabling collaborative working » Very important
Integration with products / services already being used » Somewhat important
Scalability » Very important
Provider's reputation as an innovator » Very important
Ease of installation / implementation » Somewhat important
Reducing costs » Somewhat important
Ease of use » Somewhat important
Price » Somewhat important
Provider's environmental sensitivity » Very important
Technical support being available » Somewhat important
Provider's stance on social issues (i. e. diversity, equality) » Very important
Provider's trustworthiness » Somewhat important
Employees asking for it / recommending it » Very important
Recommended from thought leaders » Very important
Improving productivity / efficiency » Somewhat important
Security (e. g. that data is protected and encrypted) » Somewhat important
Provider's stance on social issues (i. e. diversity, equality) » Not important
Recommended from thought leaders » Not important
Provider's environmental sensitivity » Not important
Employees asking for it / recommending it » Not important
Provider's reputation as an innovator » Not important
Enabling collaborative working » Not important
Type of license (subscription vs one-off payment etc) » Not important
Scalability » Not important
Provider's reputation as a field expert / leader » Not important
Integration with products / services already being used » Not important
Ease of installation / implementation » Not important
Reducing costs » Not important
Price » Not important
Ease of use » Not important
Security (e. g. that data is protected and encrypted) » Not important
Technical support being available » Not important
Provider's trustworthiness » Not important
Improving productivity / efficiency » Not important
Enabling remote working (To Q3 2023) » Not important
Enabling remote working (To Q3 2023) » Somewhat important
Enabling remote working (To Q3 2023) » Very important
Reputation of the provider (To Q2 2020) » Not important
Reputation of the provider (To Q2 2020) » Somewhat important
Reputation of the provider (To Q2 2020) » Very important
Value (To Q2 2020) » Not important
Value (To Q2 2020) » Somewhat important
Value (To Q2 2020) » Very important
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