GWI Gaming Survey
Platforms used to watch Esports
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All Internet usersFemaleHigh incomeMillennialsMinecraft playersSmartphone gamers
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Which of these do you typically use to watch or follow esports leagues, events or streams?
YouTube (Select Markets Only)
39.5%
Instagram (Select Markets Only)
19.3%
Facebook / Facebook Gaming (Select Markets Only)
16.9%
Broadcast TV Channels
Douyin (China Only)
TikTok (Select Markets Only)
Bilibili (China Only)
Twitch (Select Markets Only)
X (Select Markets Only)
Discord (Select Markets Only)
Douyu (China Only)
Kuaishou (China Only)
Huya (China Only)
Snapchat (Select Markets Only)
Threads
Reddit (Select Markets Only)
Weibo (China Only)
Sina Weibo (China Only)
Xigua (China Only)
Other
Hupu (China Only)
NetEase CC Live (China Only)
Huomao (China Only)
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