GWI Alcohol Survey
Factors Impacting Choice: Dining Out
Choose audience:
Which of these are most likely to impact your choice of alcoholic drink when dining out? Please select up to three
Flavor / taste
38.6%
Food pairing
30.3%
Cost
24.5%
Alcohol content level
If I'm familiar with the brand
Recommendations from friends, family or colleagues
Brand reputation / heritage
Special offers / discounts
Recommendations from bar / restaurant staff
Uniqueness (e.g. craft, small batch, limited edition, locally produced)
Look of the packaging (e.g. bottle, can or label)
If it enhances my status
If it's eco-friendly (e.g. packaging, sustainable production)
If others are drinking / buying it
None of these
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