GWI Sports Survey
Source of Interest in Esports
Choose audience:
All Internet usersBaby boomersEsports fansMetaverse engagersTeam sports players
Build my own audience
What first got you interested in esports?
Social media
35.3%
Friends
30.4%
TV
18%
Family members
Promotion / partnership by a famous person or internet personality
Promotion / partnership by a brand
Other
Want to get all the results?