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GWI Alcohol Survey
Generations
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Wave
Q2 2024
Q2 2024
Q4 2022
Location
Worldwide
Worldwide
China
France
Germany
Japan
UK
USA
Choose audience:
All Internet users
Alcohol gifters
Baby boomers
Beer drinkers
Gen Z
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Generations
Audience %
Audience %
Index
Universe
Responses
Datapoint %
Gen Y (Millennials)
41.1%
Gen X
33.3%
Gen Z
19.9%
Baby Boomers
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Silent Gen (From Q2 2024) (Japan, UK & USA Only)
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Greatest Gen (From Q2 2024) (Japan & USA Only)
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