December 2023 Zeitgeist Survey
Factors When Choosing a Political Candidate
Choose audience:
Which of the following do you think is most important when choosing a political candidate to vote for? Please select no more than three
Views on economic issues
29.9%
Views on environmental issues
19.2%
Candidate's experience in politics
16.9%
Views on foreign policy
16.1%
Views on diversity & inclusion issues
15.3%
Views on reproductive rights
8.2%
Candidate's experience in business
7.7%
I feel a personal connection to them
5.7%
Friends / family like them
5.2%
Candidate looks / acts / talks like me
5.1%
Candidate's age
5%
None of these
3.4%
Other
2.2%
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